Stacey Kennedy is currently Managing Director, South East Europe for Philip Morris which encompasses eight markets: Serbia, Montenegro, Croatia, Bosnia and Herzegovina, Slovenia, Macedonia, Albania and Kosovo, together employing over 1200 people.
Stacey served as Vice President Sales Strategy for Philip Morris International, at its Operations Center in Lausanne, Switzerland until April 2013. She led the strategic direction for a new consumer-centric commercial model with global responsibility excluding the U.S. This new commercial approach strategy is designed to yield sustainable competitive advantage and increased profitable market share, which is being deployed by 150+ markets and over 20,000 full time sales professionals and 60,000 third party forces.
Immediately prior, through November 2010, Stacey served as Vice President, Sales for Altria Sales & Distribution Company Inc., servicing all of Altria Group, Inc.’s operating companies (Philip Morris USA, U.S. Smokeless Tobacco Company, and John Middleton Company). She was responsible for leading a comprehensive sales system redesign to integrate the new acquisitions and support the field sales force in selling Altria Companies’ full portfolio of brands across multiple categories.In her first executive appointment as Vice President, Southeast Region Sales for Philip Morris USA in March 2006, she led a 625 person professional sales organization responsible for 27 percent of Philip Morris USA’s volume, 34 percent of John Middleton’s volume, $6.3Bn in annual sales and a $79MM budget. In both roles, Stacey served on the Company’s Leadership Team and as an Officer of the Company.
Stacey began her career with Philip Morris USA in 1995 as a Territory Sales Manager in North Carolina. She held various line and staff positions of increasing responsibility in the sales organization, including Senior Account Manager, Trade Marketing Manager in the New York headquarter office, and District Manager. In 2002 Stacey joined Philip Morris International as Director, Trade Marketing and was based in PMI’s Lausanne, Switzerland headquarters. Upon completion of this developmental assignment, Stacey returned to Philip Morris USA as a Sales Director in New Orleans, then in Atlanta, until her promotion to Vice President, Southeast Region Sales in Atlanta.
Stacey is an active member of Phi Beta Kappa and has served on The Keystone Center’s Board of Trustees, as well as completing a term as President of the Advisory Board to Terry College, Marketing, at the University of Georgia (2007 – 2009). Stacey previously served on the nonprofit Board of SIFE (Students in Free Enterprise) from 2006 – 2008 and on the Development Committee of HomeStretch, a nonprofit organization serving the homeless in Atlanta, Georgia.She supported communities as a member of the Junior League for eight years.
Stacey earned her Bachelor of Arts degree in sociology and cultural anthropology from Randolph-Macon Woman’s College in 1995, graduating magna cum laude. She spent her junior year abroad, studying in England, as well as a summer trimester in Indonesia. Stacey served in numerous leadership capacities on campus including President of the Baptist Student Union, and Student Government Delegate.
Stacey lives in Belgrade, Serbia with her husband, Ken, and their 5-year old twin daughters, Kaitlin and Madison..
First Vice President
Mr. Petrović graduated from the Faculty of Economics, University of Belgrade and took his specialization at IMD, Laussane. He started his professional career at the Economics Institute in Belgrade. In 1992 he joined Yugobanka where he spent nine years on different assignments in Corporate and Treasury Division. In the period from 2001 to 2005 he worked as Treasurer in Raiffeisen banka. In November 2005 Mr. Petrović was appointed to the Managing Board as a Member responsible for Treasury and Investment Banking.
In 2013 Mr. Petrović took over the Chairman/CEO position and became country head of Raiffeisen Group in Serbia.
Mr. Petrović is a founder of money market curve in RSD – Belibor & Beonia.
Mr. Petrović is married and has a daughter..
Second Vice President
Vladan Živanović was appointed Executive Director & Chief Sales Officer of SAGA d.o.o. (Member of New Frontier Group) in January 2012. SAGA d.o.o. is the leading system integrator in Serbia and a partner to global leaders of ICT development, employing over 350 people.
Mr. Živanović has over 20 years of experience in managerial positions in ICT companieswith numerous contributions and achievements to the business, in particular:
-Defining strategic relationships with the largest customers
-Establishing a high level of trust between Microsoft office in Belgrade and its largest customers in the territory of the Republic of Serbia
Mr. Živanović was the one responsible for the accelerated adoption of Microsoft information technology in the public sector in the territory of Republic of Montenegro
After several technical positions, Vladan Živanović began his career in Duga computers in 1995, joining as CEO. As of 1996, he extends his responsibilities with establishing PC Computers Magazine Serbia & Montenegro where he held the position of Editor in Chief. He joins Comtrade in year 2000 where he was appointed as Sales and Marketing Manager. In 2003, Vladan Živanović decided to move on and join just established Microsoft Office in Serbia as Partner Manager and in short period of time become Enterprise Director. He was appointed as General Manager of Microsoft Office in Serbia in 2008, before joining SAGA and NFG in 2012.
From 2010 to 2011 he performed the role of President of the American Chamber of Commerce in Serbia.
Mr. Fish started his career in his native England, before moving to the Middle East. He then lived and worked in Czech Republic, Germany, Hungary and Slovenia before he moved to Croatia in 2008 to head up the Ernst & Young country practice. Last year he also took on the practice in Serbia and moved to Belgrade.
As a Partner in Ernst & Young, he is currently in charge of coordinating the firm’s services in Serbia, Croatia, Montenegro and Bosnia-Herzegovina.
He has joined BPE in 2004 as the Engineering Manager at the Belgrade facility overseeing the installation and startup of production as well as the recruitment and training of new employees.
In 2006 Mr. Banjai took over responsibility of Manufacturing at BPE Belgrade as the Assistant Plant Manager, before being appointed Plant Manager in 2008.
Before joining Ball Packaging Europe Mr. Banjai has spent five years in Hungary at various technical roles at the Siemens EC’s electronics manufacturing facility near Budapest.
Mr. Banjai graduated in 1998 with a degree in Electrical Engineering from the University of Novi Sad, Serbia.
His key areas of interest are people development, promotion of modern manufacturing culture and support for initiatives to improve the local business environment.
Mr. Banjai is the Managing Board Chairman of Sekopak. He’s married with one child.
Professor Ivan Vujačić served as the Ambassador of Serbia to the United States of America from 2002 to 2009. Assistant Professor at the Faculty of Economics at Belgrade University, Professor Vujačić is also known to the Serbian public as a renowned economist, recognized for economic projections during the transition and privatization process. Fulbright scholarship student at the University of Michigan, Ann Arbor, USA (1983-1984), he afterwards gained professional experience by participating at numerous economic seminars, and as a guest lecturer at renowned international nstitutes and universities – University of California, Berkeley, Columbia, University of Virginia and Harvard, among others.
Founder of the G17, group of independent economists and its member before it became a political party, Ivan Vujačić is actually a member of the Main Committee and the Political Council of the Democratic Party.
Miša Lukić is one of the most prominent leaders in the Marketing Communications Industry in Serbia and CEE. Currently he is President of the Management Board of Publicis Group Serbia encompassing world-renowned communication agency brands Leo Burnett, Saatchi&Saatchi, Publicis and employing more than 130 people.
Miša Lukić, founder of Leo Burnett Serbia has numerous contributions and achievements to the business, in particular:
· Under his leadership Leo Burnett Belgrade was the most successful Marketing Communications Agency in Serbia according to number of employees, profit and agency net revenue for the last seven consecutive years
· Leo Burnett was awarded as “The Best agency in the Adriatic Region” (2010).
· “Marketing Person of The Year in Serbia 2010” (World of Marketing).
· As the youngest laureate, he received “Life Achievement Award” (Serbian Advertising Practitioners Association).
In the last two decades he successfully led five communication agencies in four countries on two continents.
Miša Lukić is also well known for his contribution as donator (co-founder of foundation “Dobar Glas”) and thought-leader for many socially responsible and humanitarian campaigns..
Željko Tomić is a founder, majority stakeholder and General Manager of OSA - Računarski inženjering, which under his leadership became one of the leading IT companies in Serbia and a strong player in the Adriatic region.
Mr. Tomić has 24 years career in OSA with numerous contributions and achievements to the business, in particular:
· From a small office of 3, OSA grew to a company employing 40 people with exclusive contracts for multinational IT brands such as Autodesk, Canon, Océ and Kern
· He is credited for expending OSA’s business from Serbia to more than 10 countries in Europe and Asia and especially opening two subsidiary companies in Croatia and Slovenia
· Under his leadership OSA become a socially responsible company, conducting numerous donations to health and educational institutions
· In 2007, he was awarded as manager of the year, by the Business Journalist of Belgrade
Mr. Tomić started his professional career as a teacher in 'Nikola Tesla’ Electrical Engineering High School in Belgrade, where he spent two years (1981-1983). Afterwards, he worked in 'Svetlost' – Montaža, as head of site work, manager of construction and head of the team for cold rolling steel testing and commissioning of Smederevo mill (1983-1987) and finally was appointed as a director of the ‘Svetlost’ – Elektroproizvodnja (1987-1990). In 1989, along with two partners he founded a private company OSA - Računarski inženjering doo, as a major shareholder (60%). Since 1990 he has been on the position of the General Manager of this company. OSA - Računarski inženjering deals with distribution of Autodesk software in the Adriatic region (Serbia, Slovenia, Croatia, Bosnia and Herzegovina, Montenegro, Macedonia and Albania), development and distribution of DMS software UniDocs and distribution of Océ, Canon and Kern devices..
Boris Vujičić is an entrepreneur, consultant and coach with over 20 years of experience in working as an executive in international markets in financial services and ICT industries.
Having studied Mathematics and Computer Science at the Belgrade University, Boris graduated Accounting and Auditing at the Malta Institute of Accountants, followed by completing an MBA from Heriot-Watt University in Scotland. He also holds a VISA and UK Chartered Institute of Bankers Certificate in Bank Card Management and is a certified NLP Coach by ITS in UK.
Boris is a co-founder and Chairman of Trizma, Serbia’s first independent Business Process and Technology Outsourcer that serves some of Fortune 500 companies and is founder and Managing Partner of Black Pine Executive Consulting. Prior to this, he served as COO and Member of Executive Board of Home Credit and Finance Bank in Moscow and as Region Head for First Data International in Central and Eastern Europe.
He is co-founder and President of ‘Dobar Glas’, a Serbian Charity Foundation that helps young talented classical musicians and artists. He is married and has two daughters.
Boris believes in Serbia as a great destination for the global services industry..
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