Two Gold Sempler Award Won by Direct Media
At the Sempler Marketing Festival in Portorož, Direct Media won two prestigious awards: the Golden Sempler 2017 for a traffic safety campaign and another project supporting young entrepreneurs.
The traffic safety campaign "Čuvaj se!" was chosen as the best socially responsible campaign, realized in cooperation with the League of Paraplegics and Quadriplegists of Serbia and the Ministry of the Interior of the Republic of Serbia.
With honest and powerful emotions, the campaign succeeded in attracting more than 5.5 million people on the Internet.
Also at the Sempler Festival, the project "Start it up, Slovenia!", created and executed by Direct Media in Slovenia in partnership with Formitas BBDO, was selected as the best campaign in the category "strategic use of mixed media." This campaign was joined by the largest retail chain SPAR and Slovenian POP TV,
In order to help young entrepreneurs, place their innovative products in the market. In addition, this project previously won an prize at one of the most important international-WARC Innovation Awards.