Ljubica Vukcević from Direct Media won the prestigious IAA Inspire Award - Young Leader on a global level.
This award is granted to meritorious individuals who have contributed to the work of the IAA. Ljubica significantly improved the work of the youth association’s section, Young Professionals in Serbia. She has been very successful as Insight Analyst at Direct Media. At this competition, as the procedure stipulates, colleagues from the association nominated her, and the decision on the award was made by a jury composed of renowned world experts in marketing.
The proof that young professionals in Serbia achieve remarkable results on a world level is the fact that this award was given to someone from Serbia for the second time. Two years ago, the IAA Inspire Award won by Đorđe Janković in London, who is also a member of Young Professionals. This section operates within IAA Serbia and brings together young people who have up to five years of work experience and those in the last year of faculties in which they study communications.